The B Team is a not-for-profit initiative formed by a global group of business leaders to catalyze a better way of doing business, for the wellbeing of people and the planet. The organization was founded in the belief that the private sector can, and must, redefine both its responsibilities and its own terms of success to ensure that business becomes a driving force for social, environmental, and economic benefit.
To realize this goal, The B Team has identified four key initiatives as the focus of its work, including Governance and Transparency. The B Team believes there is a strong business case to be made for transparency and accountability, and that businesses and business leadership are critical in shifting the norms, laws, and practices of government and the private sector. The initiative aims to end anonymous companies and establish open contracting as a global norm.